“Affordable, great quality make up for the everyday woman.” This was the premise behind the brand we all know today as Sonia Kashuk. Her cosmetic line has continued to dominate the Target beauty aisles for more than a decade, however many people don’t know the woman behind the brand. “Who is Sonia Kashuk and why do I want to buy all of her stuff from Target?” was the question that popped up very randomly on a recent bbm chat and sparked this post. I answered, “she’s an acclaimed makeup artist” but that’s just one title on this Fly Female Entrepreneur’s resume

Just in time for this weekend’s highly anticipated Rising Affluent conference, we’re sitting down with one of the event’s brilliant guest speakers, Miss Demetria Lucas. As our favorite relationship expert slash life coach slash journalist (you’re not a true New Yorker without the slash title), Demetria gives us the skinny on her recent transition from Corporate America to fly female entrepreneurship. Less than a year into her bold career move, the future couldn’t be brighter for this ambitious scribe. Get up close and personal with A Belle in Brooklyn today on In Her Shoes!

What happens when two talented, focused, and might I add, gorgeous sisters join forces to make a difference in the lives of young girls? C.O.R.E is created! Today I’m proud to introduce you the awesome Oyewo sisters, the founders of C.O.R.E, a new online magazine created for and by young women of color. Ellisa (who also happens to be an In Her Shoes contributor) and her sis, Eden Oyewo stopped by to chat with us about what inspired them to launch C.O.R.E and why every young lady in your life should be reading!

Looking for something to get into next Saturday? Young adults in the Tri-State area are invited to connect with thought leaders and influencers at the 2nd Annual Rising Affluent Conference at Columbia University Faculty House (64 Morningside Drive, New York City) on Saturday, May 12, 2012 from 9:00 AM- 7:00 PM. Masterminded by Kyle McCullers and Michael Cooper, the Rising Affluent Advancement and Achievement Conference is the premier conference event for young professionals to network, grow, and develop themselves for professional advancement and personal achievement

It’s that time of the year again, ladies. Jones Magazine’s Annual Best in Beauty Awards issue has hit newsstands! New York City’s beautiful people came out to celebrate the release of the highly anticipated issue last week at the Lali Lali Salon. Guests sipped on CIROC and enjoyed fabulous free makeovers courtesy of IMAN COSMETICS. Everyone from model Eugena Washington (featured in the current issue), Samantha Black, and Michaela Angela Davis, came out to support. DJ Amanda Seales rocked the turntables providing the unforgettable soundtrack for the evening

To showcase the power and potential of positive media, Dream Variations in partnership with LivelyHood, presented “Know This! with Ariana LIVE,” a live talk show event at The Beats Store in Soho last Tuesday, April 24. In Her Shoes was a proud media sponsor of this highly anticipated event which featured guests such as actors Yaya DaCosta and Dorian Missick, viral video blogger and frequent Anderson guest Franchesca Ramsey, music journalist Hillary Crosley, and a live musical performance by Grammy-nominated artist, Muhsinah

One of our favorite vintage mavens is hosting another one of her marvelous events this weekend and YOU are invited!     Did you like this? Share it:Tweet

He might be on to something, but it seems that Mr. Laurent was off a few years. Beverly Johnson has advanced fashion for over three decades and has turned being a pretty face into being a pretty lasting business. She has taken modeling and turned it into an empire. Having been in the business for a long time the 60-years-young beauty has graced more than 500 magazine covers. However, it was her 1974 Vogue cover that changed the game of international modeling forever

Dream Variations, in partnership with LivelyHood, will present Know This! with Ariana LIVE, taking place at The Beats Store at 67 Greene Street in Soho on April 24, featuring actors Yaya DaCosta and Dorian Missick, viral video blogger and frequent Anderson guest Franchesca Ramsey, and a live musical performance by Grammy-nominated artist, Muhsinah. The live talk show event, taking place from 7-10pm and streaming live via the internet, doubles as a fundraiser for Know This! and its production company, Dream Variations and a portion of the proceeds will go to Harlem-based youth organization, The Brotherhood-SisterSol

Join Nicole Moore of TheHotness.com on May 2nd as she chats it up with some of the fearless female journalists who wrote the narrative of how the world came to know hip hop, culture, fashion, and itself: Karen Good, Kierna Mayo, and dream hampton, with an introduction from Jamilah Lemieux

This week’s Fly Female Entrepreneur is Midwin Charles, founder of Midwin Charles & Associates LLC. She provides regular commentary on law, pop culture and politics for various television shows and networks, including the Nancy Grace Show, Anderson Cooper 360, MSNBC, Early Start on CNN, New York’s 107.5 WBLS, and many more. Today, Midwin chats with In Her Shoes about overcoming obstacles, giving back to the community, and her personal thoughts on the Trayvon Martin case

Ginger + Liz Colour Collection has combined forces with the go-to nail art destination, Valley Nails NYC, and popular nail art blogger Miss Ladyfinger for an episode of G+L TV. This, a first in a series of nail art tutorials for Ginger + Liz, is a take on nail art inspired by a Gucci Spring 2012 runway look with a DIY tutorial featuring a unique yet accessible Miss Ladyfinger technique

Emmy Award Winning Celebrity Hairstylist & Creator of the Crown, Hadiiya Barbel has adorned the heads of stars including Real Housewives of Atlanta Kim Zolciak, Star Jones, Wendy Williams, hip-hop artist/actress Eve, and supermodel Iman with her iconic and original Crowns. Ever so passionate about women’s empowerment, hair healing and eating green, Hadiiya Barbel is on a journey to transform every woman’s self doubt into the self-love and celebration of empowered goddesses

It’s no secret that I’m a beauty junkie at heart, and nothing brings me more joy than seeing women merge their passions and careers to make the perfect marriage. Today, I’m happy to introduce you to this week’s Fly Female Entrepreneur, the talented Nanci Walker (affectionately known as “Neffi”). Never one to take it easy, the high-energy mother of four can now add skincare maven to her long list of achievements with the launch of her new baby skincare line, Kennedi Price Bebé.

Join us as Nanci gives In Her Shoes the skinny on what it takes to launch a skincare line, how she separates her brand from the competition, and her personal beauty do’s and dont’s. Welcome to the world of Kennedi Price!

With the increasing popularity of natural hair, how perfect is it that Brooklyn’s very own Michael July is preparing to release his new coffee table book titled “Afros – A Celebration of Natural Hair”? I’m extremely honored to be featured in Michael’s first release alongside hundreds of other natural ladies and gents and encourage you to support this amazing project!